About RaceCards.co.uk
RaceCards.co.uk was founded in 2019 with a simple goal: give every punter access to the same quality of racing data and analysis that was previously only available to professionals. We combine experienced racing journalism with advanced AI prediction technology to deliver free racecards, tips, and tools that help you make more informed decisions.
Our Mission
The horse racing tipping industry has long been plagued by a lack of accountability. Many tipsters cherry-pick winners, hide losing runs, and make unsubstantiated claims about strike rates. We set out to do things differently. Every tip we publish remains visible in the results record. Our AI model's methodology is documented openly. Our editorial team members are named, with their credentials and experience listed for anyone to verify.
We believe that the best racing service is one that treats its users as intelligent adults. That means presenting data honestly, explaining our methods clearly, and never making promises about guaranteed outcomes. Horse racing is inherently unpredictable — what we can offer is a rigorous, data-driven approach that improves your chances of finding value in the betting markets.
Our service covers every meeting across the 59 active British racecourses, all Horse Racing Ireland tracks, and selected North American venues. Racecards are published as soon as declarations are confirmed, with live odds refreshed every four minutes from authorised bookmaker data feeds. We also provide fast results, betting calculators, a full library of racing guides, and comprehensive festival coverage.
Everything on RaceCards.co.uk is free to use. We are funded through affiliate partnerships with licensed bookmakers. This means we earn a commission when users click through to place a bet, but it never influences our tips or predictions. The AI model operates independently of commercial considerations — it recommends the horse it calculates has the best chance of winning, regardless of which bookmaker offers the odds.
Meet Our Racing Experts
Every tip, racecard, and piece of analysis on RaceCards.co.uk is produced or reviewed by experienced racing journalists and data specialists with decades of combined expertise
James Whitmore
Racing Editor
18 years in racing journalism
Former Racing Post tipster and Timeform analyst. Covers major National Hunt festivals and specialises in Cheltenham and Aintree form analysis.
Sarah Mitchell
Flat Racing Correspondent
14 years covering flat racing
Started on the rails at Newmarket before joining the press room. Expert on Classic trials, two-year-old racing, and Royal Ascot trends.
Dr. David Chen
Data Science Lead
PhD in Statistical Modelling
Developed the AI prediction engine used across the site. Previously built quantitative models for sports analytics firms. Leads ongoing model refinement and accuracy tracking.
Tom Gallagher
Irish Racing Specialist
12 years covering Irish racing
Based in County Kildare with close connections to leading Irish yards. Provides insight on cross-channel raiders and Irish festival form that regularly translates to Cheltenham.
Our Prediction Methodology
Transparency matters. Here is exactly how our AI prediction engine works, what data it uses, and how we measure its accuracy.
Data Sources and Collection
Our prediction model draws from official race data published by the British Horseracing Authority (BHA), Horse Racing Ireland (HRI), and North American racing secretaries. We do not scrape or estimate data — every form figure, rating, weight, and result comes directly from authoritative governing body sources. Racecard declarations are ingested as soon as they are published, typically by 10am on the day of racing.
Live odds are sourced from a network of licensed UK bookmakers via authorised data feeds, refreshed every four minutes. This ensures the expected value calculations reflect genuine market pricing rather than stale or synthetic odds. Going conditions are updated as clerks of the course issue fresh reports throughout the day.
How the AI Model Works
The prediction engine uses a gradient-boosted ensemble model trained on over 50,000 historical races spanning more than a decade of UK and Irish racing. Each runner in a race is scored across 50+ weighted features. The model outputs a win probability for every runner in the field, which is then compared against available bookmaker odds to calculate expected value.
The confidence score displayed on each tip represents the model's certainty in its top selection relative to the rest of the field. A 90% confidence score does not mean a 90% chance of winning — it indicates the model sees a large gap between its top pick and the next contender based on the features analysed. We publish this distinction clearly because honest communication builds trust.
Data Points Analysed Per Runner
Every runner in every race is evaluated across the following categories before a prediction is generated:
Editorial Review Process
AI predictions are not published blindly. Our racing editors review model outputs each morning and flag any obvious anomalies — for instance, if a horse's form figures suggest it has been campaigned over hurdles but is entered in a flat race, or if a key non-runner changes the race dynamics significantly. The editorial team also writes the contextual analysis that accompanies each news article, ensuring human expertise complements the quantitative model.
Our guides, educational content, and racecard annotations are written by journalists with a combined 40+ years of experience in racing media. Every piece is reviewed for accuracy before publication.
Accuracy and Accountability
We believe tipsters should be accountable. Our model's historical strike rate for tips rated 80%+ confidence is tracked internally and informs ongoing model refinement. When the model underperforms during specific conditions — heavy ground, large-field handicaps, or two-year-old maidens with limited form data — we document those weaknesses and adjust the weighting accordingly.
We do not cherry-pick winners or hide losing runs. Every tip published on the site remains visible in the race result record. This level of transparency is unusual in the tipping industry, and we consider it essential for maintaining the trust of our users.
Why Punters Trust RaceCards.co.uk
Built by racing enthusiasts, powered by data, and free to use. Here is what sets our service apart.
Our AI model is trained on decades of UK and Irish racing data
Live prices from major bookmakers updated automatically
Full coverage of every active British racecourse
Form, going, trainer, jockey, weight, draw and more
Serving punters with free racecards and tips since 2019
Racecards built from BHA and HRI declarations
Editorial Standards
Our editorial policies ensure every piece of content meets the standards our readers expect.
Fact-Checking and Sources
All race data is sourced from official governing body publications — the BHA, HRI, and recognised North American racing authorities. Form figures, ratings, and results are cross-referenced before publication. Our journalists verify claims with direct yard contacts and course officials where possible. We correct errors promptly and visibly when they occur.
Independence from Advertisers
While we earn revenue through bookmaker affiliate links, our editorial and prediction functions operate independently. No bookmaker has input into which horses are tipped, which odds are highlighted, or which articles are published. The AI model selects tips based purely on data. Editorial decisions are made by our racing team, not our commercial team.
Responsible Gambling Commitment
We take our responsibility seriously. Every page includes age verification notices. Our tips are presented as analytical tools, not guaranteed outcomes. We link to GamCare, BeGambleAware, and GamStop on every page. We never encourage chasing losses or increasing stakes. Our responsible gambling page provides comprehensive guidance and support resources.
Content Quality and Expertise
All editorial content is written by journalists with verifiable racing industry experience. Guest contributors are vetted and their credentials disclosed. Our guides are reviewed annually to ensure accuracy. News articles are timestamped and attributed to named authors. We do not publish AI-generated text without editorial review and fact-checking by a qualified member of the team.